Your branding thinking might be all wrong. Building a remarkable brand identity isn't done asking the "What?" and the "How?" questions. Instead, super brands are created by asking the "Who?" and the "Why?" questions. And the most famous love triangle of all shows us why...
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Jay Ehret of The Marketing Spot offers a special one month branding consulting package to build your true brand. For more information, call 254-399-8093 or email jay [@] themarketingspot.com
Related articles on brands and branding:
The Basics of Marketing: What is a Brand?
Branding is About Self Discovery
Growing In to Your Identity
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2 comments:
Jay,
Today's video is clever, helpful, entertaining and well done.
I have been meaning to write you to thank you for the Content Rich you sent me back when... funny story.
Got part way through and left on the plane. I was so distraught; my cool freebie was gone! Was I going to take the plunge to buy the book I'd gotten for free? Yup.
That book has proven quite helpful to me. In fact, I have been serving clients with skills I learned in it and then worked on developing.
Those simple little things you do, ie. taking time and effort to send a freebie to some guy who comments on your blog you don't know from Adam - DO make a difference.
I have been sharing your blog for months now with a pretty large audience and I hope that traffic has helped.
Keep up your ruthlessly practical and creative posting and interesting guests!
Rick
Hey Rick, That's a cool story. I'm going to pass it along to Content Rich author, John Wuebben. And thanks for sharing my blog with others.
I'm going to return the favor now, because I'm also a fan of yours:
The Innovative Marketplace Christian Blog
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